Can any type of content be persuasive? The short answer is "yes," but it depends on the writing goal. In Trivium Writing's Architecture of Writing methodology, there are 4 writing goals: description, narration, narration, and persuasion. These 4 goals contribute to content being persuasive, but in the end, for content to be persuasive, there must be an intention for the content to be persuasive. For example, a biology textbook isn't persuasive; but Darwin's On the Evolution of Species was very persuasive when it was published.
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